
Copy this tactic: Community Transit defends program by using unexpected voices
Last week, I visited with T4A’s members and partners in the Puget Sound region. In the time of “skinny budgets” and tenuous federal support for transit, it was encouraging to hear from local elected officials, advocates and transit agencies on how they’re progressing despite federal (and in their case state) uncertainty.
On the federal level, this region will be among the hardest hit if Congress declines to fund the capital improvement program, with more than $2 billion in federal New Starts investments at risk. These projects include:
- $1.17 billion for the Lynnwood Link Extension
- up to $720 million for the Federal Way Link Extension
- $75 million for the Seattle Streetcar Center City Connector
- $75 million for Tacoma Link Expansion
- $43 million for Swift II BRT in Everett
- $61 million for Madison Street Corridor Bus Rapid Transit in Seattle
These numbers don’t include the threats to passenger rail service or to TIGER.
Rather than throw their hands up in frustration, Community Transit, a T4America member, is using this as an opportunity to tell the story about the economic and job benefits of their Swift bus rapid transit line. We are seeing more and more transit agencies talk not just about the direct benefits they provide to their community, but also the upstream jobs that are created…whether the buses they buy are manufactured in Everett, Washington or St. Cloud, Minnesota.
Community Transit’s Swift Green Line Infographic
Copy this tactic: Including suppliers and engaging your entire supply chain gives you the ability to reach other decision-makers that you may not otherwise have access to. It builds your advocate tent and adds unexpected voices to your issue.
For example, when Community Transit gives this powerful piece of information to one of their members of Congress, Rick Larsen, a Democrat…he can advocate to Tom Emmer, the Republican Member of Congress from St. Cloud. Additionally, their bus manufacturer can advocate to Rep. Emmer directly. This is just one way to show leaders how transportation is truly a bipartisan issue.
T4America continues to find stories like these to use in our work and highlight what’s working. If you have similar stories that you’d like to share with us, please send them our way. We want to know!